The Practical Beekeeper was a start up business based in the eastern suburbs of Melbourne. They needed a new brand, new image and everything that follows on after the logo has been designed.
Firstly the Wizarts designed the logo and secondary branding. This was done with the first stationary item, the business card. Doing the Practical Beekeeper Business Card first helped show the client the creative direction that was in mind. This is where secondary branding (like the background pattern) can be seen to compliment the logo in shape and colour and give further creative directions.
Since the Wizarts designed the corporate branding for The Practical Beekeeper they have been growing business steadily to the point where website and online designs have also been produced.